Dr. Arunmittal Mittal Ph.D, M.Phil, MBA, PGDRM, Executive Certification Programme (Digital Marketing)-IIM Kashipur

Date of Joining: 14th August, 2007
  • Birla Institute of Technology A - 7, Sector 1 NOIDA (UP) 201301
  • 9873957205
    |
    9873957205

Research Areas

  • Digital Marketing
  • Socially Responsible Consumption
  • E-Word of Mouth
  • Online Reviews
  • Retailing Management
  • Entrepreneurship Development
  • Higher Education.

Work Experience

  • Teaching: 18 Years
  • Research: 18 Years
  • Industry: 18 Years
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Academic Profile

Award and Honours
Award and Honours

5

Total Award and Honours
Project
Project

2

Total Project

Leadership & Institutional Service

Teaching & Mentorship

Award and Honours

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Best Paper Award on “Role of Artificial Intelligence in Transforming the E-retailing Business: A Critical Analysis in the Technology-Driven Business World” in the technical session: Digitalization and Business Domain-I in International Conference on Digit

Best Paper Award – Dynamics of Online Promotional Strategies of E-Retailers in India National Conference on Managing Change, February 10-11, 2017, Organized by Navsahyadri Group of Institutes, Pune

Best Paper Presentation Award- Making Industry-Academia interface work better for filling Skill-Gap: An Empirical Study with special reference to Management Education, 3rd National Seminar on Era of Skill Development: Inspire, Innovate & Integrate – ESDII

Current Sponsored Projects

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  • Major Research Project, titled: Role of Women Entrepreneurship in Holistic Empowerment of Women:  An Empirical Study of Semi-Urban and Urban Women Entrepreneurs, Project Director, Dr. Arun Mittal, Co-PI - Prof. (Dr.) S. L. Gupta, Indian Council of Social
  • Major Research Project, Titled “The Rural youth from Enrolment to Employment: Role of New National Education Policy – 2020 in Re-Imagining Vocational Education with Experiential Learning through Higher Education Institutions” (Project Director: Prof. (Dr.

Intellectual Property Rights (IPR)

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  • Arun Mittal, Device to Track the Customer’s Footprints in a Mall, Design No. 357536-001, Date of Issue: 28.03.2022., No. 110908, Class 10-05. The Patent Office, Government of India.

    • Date:

  • Smart Sensor Based Communication Device

  • Floating Greenhouse with Smart Monitoring, Journal No. 12/2024, 22/03/2024 Published

    • Date: